This is a website redesign for an online shop focused on increasing their conversion rate. My role included research, UX audit, responsive design for multiple devices, and a complete site redesign to optimize the user experience and boost sales.

Whiteboard Creator is an event for the Cardano community. Featuring a modern, glassmorphic design to captivate blockchain and Web3 enthusiasts and symbolize innovation in the space. This design symbolizes transparency and innovation in the blockchain space.

Modern life has made us used to new trends and Western cuisine, making us forget the simple, rustic flavors of home. "Quà Quê" by the Ken Cuu team, launched in 2021, aims to revive these traditional Vietnamese tastes. Each item is a heartfelt reminder of our roots, helping you reconnect with the essence of home.

For the 11.11 Mega Sale, Polar Vietnam, known for its sports and health monitoring devices like GPS watches and fitness trackers, seeks a festive campaign that blends technology, sports, and Christmas themes, catering to global sports enthusiasts.

A website for an agency specializing in Amazon product listing design, inspired by the MTV show "Pimp My Ride." The theme, "Pimp My Listing," focuses on transforming product listings like the show revamped cars. My role included concept development, branding research, visual direction, and UI/UX design.

This is a website redesign for an online shop aimed at boosting their conversion rate. My role involved research, UX audit, and redesigning the site to enhance the user experience and drive more sales.

Matador® designs efficient travel gear tailored for adventurous journeys. For Vietnam's MEGA 11.11 CAMPAIGN, they prefer vibrant red, orange, and yellow colors that convey a youthful, dynamic, and explorative vibe.

This is an explainer video about Djed, a stablecoin on the Cardano Blockchain. To simplify the complex technical content, we used vibrant colors and a collage art style to appeal to the young blockchain community. I handled the design and art direction, including storyboard, color palette, and overall visual style.

An e-learning app blending education with blockchain's potential, helping users master blockchain concepts. My role involved using the design thinking process—empathize, define, ideate, prototype, and test—to create a visually appealing, user-focused educational app.

A small restaurant selling broken rice, founded by young people with a love for their hometown and a passion for broken rice, has created a place offering various traditional and unique toppings. Their signature dish is broken rice with crab, a famous delicacy from the coastal city of Vung Tau.